MARKETING

Best Practices for Marketing a Home Services Company

Best Practices for Marketing a Home Services Company

The best marketing strategies, online and offline, to grow a home services company, specifically HVAC & Plumbing,…

Statistical Research

Statistical Research

A full 55% of adult social media users say they feel “worn out” by the number of political posts and discussions they see on social media.

Key Furniture Website Personalization Best Practices

Key Furniture Website Personalization Best Practices

Key furniture website personalization best practices include the use of simple and “uncluttered” layout designs and an all-round product presentation with meaningful product information/content.

Best Strategies for Creating Media and Marketing Content that is Easily Accessible By Individuals With Auditory Disabilities

Best Strategies for Creating Media and Marketing Content that is Easily Accessible By Individuals With Auditory Disabilities

When it comes to creating media and marketing content that is easily accessible by individuals with auditory disabilities, there are various steps a business can take to ensure that content is not only easy to access

Best Practices for B2B Sales Emails

Best Practices for B2B Sales Emails

Examples of best practices for B2B sales emails include the use of natural and conversational tone and the use of simple and single direct CTAs.

Behavioral Differences Between Instagram, TikTok & Snapchat

Behavioral Differences Between Instagram, TikTok & Snapchat

TikTok is used to share video apps comprising short clips with music, while Snapchat usage revolves around a photo and video messaging app for sharing “stories” and other brief contents.

Best Practices in Influencer Marketing for CPG Brands

Best Practices in Influencer Marketing for CPG Brands

According to Inc. Magazine’s Inc 5000, Mavrck is one of the “nation’s fastest-growing private companies and fastest-growing influencer marketing platform.”

Examining the Current Financial Marketing Landscape: Marketing Behavior, Strategies and Trends

Examining the Current Financial Marketing Landscape: Marketing Behavior, Strategies and Trends

Financial services are investing in paid search, social media, omni-channel strategies, and digital transformation.

Top Trusted Online Advertising Platforms Based on Their Ad ROI and the Ability to Balance Both Privacy and Personalization

Top Trusted Online Advertising Platforms Based on Their Ad ROI and the Ability to Balance Both Privacy and Personalization

The digital ad space is dominated by Google, Facebook, and Amazon as the top trusted online advertising platforms. All three companies account for almost two-thirds of ad dollars spent on U.S digital advertising.